In an exciting development for Saudi Arabia’s tourism sector, Jeddah’s historic district, Al-Balad, has been nominated for the coveted “Most Desirable City – Rest of World” category at the prestigious Wanderlust Travel Awards. The announcement was made through the state news agency SPA, showcasing the growing recognition of this iconic heritage site on the global travel stage.
The Wanderlust Travel Awards, established 22 years ago, have become a benchmark for celebrating the most remarkable experiences and destinations within the travel industry. These awards encompass a wide array of categories, ranging from tourist destinations and tour operators to aviation companies and more. Al-Balad’s nomination s a testament to its unique charm and cultural significance as a heritage gem.
Al-Balad, the historical district of Jeddah, is renowned for its labyrinthine streets, stunning architecture, and deep-rooted historical importance. It represents a captivating fusion of the old and the new, with ancient coral stone buildings harmoniously coexisting with modern developments. The district has earned recognition as a UNESCO World Heritage Site, preserving its rich history and cultural heritage for generations to come.
The nomination in the “Most Desirable City – Rest of World” category underscores Al-Balad’s status as a world-class heritage destination. It serves as a tribute to the tireless efforts undertaken by local authorities and cultural preservations to maintain the district’s unique character and cultural identity.
Al-Balad’s inclusion in this prestigious category shines a spotlight on the district's allure, drawing attention to its captivating blend of traditional markets (souks), historical mosques, and restored coral houses. It also recognizes the role that Al-Balad plays in promoting cultural tourism in Saudi Arabia.
Voting for the 24-award categories, including the “Most Desirable City – Rest of World” category is open until October 18. Travel enthusiasts and Al-Balad admirers from around the world have an opportunity to cast their votes and support this remarkable heritage site.
The nomination has been met with enthusiasm by local residents, who view it as a well-deserved accolade for Al-Balad’s cultural significance and historical importance. It also aligns with Saudi Arabia’s broader vision of diversifying its economy and promoting tourism as a vital sector for the nation’s growth and development.
As voting continues over the coming weeks, the world will eagerly await the results of the Wanderlust Travel Awards. Whether Al-Balad secures the title or bot, its nomination alone serves as a testament to its enduring charm, rich history, and its place as a must-visit destination for travelers seeking an authentic cultural experience in the heart of Jeddah, Saudi Arabia.