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Naomi Osaka And LeBron James Launch New Media Company

PARIS, France - Japanese tennis player Naomi Osaka is launching a new media company in partnership with four - times NBA champion LeBron James aimed at telling stories that cross cultural barriers, the former world number one announced on Tuesday.

Hana Kuma, which translates to 'flower bear', will produce stories that are 'culturally specific but universal to all audiences' and already has multiple projects lined up, according to the Hollywood Reporter.

'What excites me is being able to inspire people and tell new stories, particularly ones that I would have wanted to see when I was kid, I always wanted to kind of see someone like me', four - times Grand Slam champion Osaka, who has a Haitian father and Japanese mother, told the New York Time.

James and Maverick Carter's The SpingHill Company will serve as financing, operations and producing partner for Hana Kuma, the paper said.

The producing company is the latest project from the 24 - year - old Osaka and her long - time agent Stuart Duguid.



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